Where Innovation Meets Strategy
We are a diverse range of specialized teams – from Product Management, Software Engineering, UX/UI Design to Data Engineering, Data Science, and Cloud Engineering.
Here, where creativity meets technical excellence, we develop solutions that not only exceed expectations but also set new standards in the digital media and advertising world.
Our mission is to continuously push the boundaries of what is possible. We are the driving force behind the groundbreaking technologies and innovative projects that propel Ströer forward as a corporation.
As strategic innovators and centers of technical excellence, our departments work both independently and in synergy to advance pioneering technologies and innovative projects. This includes the development of unique IT and technology solutions for leading digital platforms and innovative advertising technologies.
One example of this is the development and optimization of “T-Online,” the widest-reaching medium that informs and entertains millions of users.
We are also shaping the future of out-of-home advertising through advanced technologies in our digital advertising spaces, enabling interactive and targeted campaigns that revolutionize the way brands communicate with their audiences.
Out-of-home advertising tech
Our mission in the field of Tech Out-of-Home advertising is to develop and operate the leading tech platform for out-of-home media assets in Germany.
Our customized IT solutions are designed to optimize the management of media assets, boost sales, and ensure the secure operation of our Public Video Network (DOOH). Thanks to our innovative tech platform, Ströer is regarded as one of the most innovative companies in the out-of-home advertising sector.
Digital Publishing
Our vision in the field of Digital Publishing is to reach 50 million users with our digital products and technologies and to take digital journalism to the next level.
Within our strong team of over 500 employees, including around 100 software engineers and about 50 product managers, our focus lies on cloud transformation and a DevOps culture. Tech is the driving force behind our journalism!
Tech digital marketer
In our Tech Digital Marketers division, we process around 20 billion bid requests per month and handle auction processes within just a few milliseconds.
As one of the few German adtech companies with the largest reach in the German market, and the only adtech company worldwide that unites online, mobile, video, CTV, audio, and DOOH in a single adtech stack, we are industry leaders.
Data products
OS Data Solutions offers premium targeting with high-quality data and maximum reach. This enables our clients to precisely, future-proof, and data-compliantly reach their target groups across all channels – from display and video to in-app and DOOH.
Our teams of product managers, data scientists, and data engineers work with the most advanced approaches.
Business Intelligence & Cloud Engineering
We make data usable.
In the field of Business Intelligence & Cloud Engineering, we develop the Ströer Digital Data Warehouse, the Publisher Information Portal, booking systems, and adapt as well as further enhance Salesforce solutions.
Group IT
We play a key role by creating and implementing innovative IT solutions. We are the heart of the company, responsible for the smooth operation and continuous development of software and hardware technologies.
Our focus is on managing the entire IT infrastructure, from cloud applications to the corporate data center, with the goal of ensuring consistently stable and efficient IT systems. We are particularly proud of our commitment to cloud-based workplaces that are revolutionizing the digital work environment.